Friday, November 30, 2018
Homework #7
In the article, "Designer tweaks famous logos to use less Ink," by CNN states that by using less ink in company logos that the company will see savings ranging from 10 to 39 percent. "Last year alone, Starbucks produced about 670 million paper cups, with its logo printed on each one. We can estimate, and I insist that it's only a speculation, that a single logo print could use 0.06 ml of ink. Our redesigned logo uses 38 percent less ink, or 0.0228 ml per cup, which could save nearly 4,000 gallons of ink a year." So, if companies tweaked their design to less ink, than it could benefit them by saving money for their company. I think this is a really smart move for companies and for the sake of saving ink.
Thursday, November 29, 2018
Monday, November 12, 2018
Homework 6
In the article, "What convicts can teach us about branding," by Mike Kammerling, it really made me start thinking about the things that I buy on a day to day basis. The most expensive food that I buy frequently is Starbucks drinks/food, and Saladworks. I always knew they were common well known and liked places, but I never really thought it had much to do with the packaging/label of it. The more I ponder on the concept of packaging, it really does make you wanna but something more than other places even if it is pricey. The Starbucks logo and feel of the store make you feel more sophisticated and maybe be led to believe that the coffee or products that they make there, based on the environment (the design of the store) or the way they label their coffee cups. Same with salad works. Like they profit off of lettuce, something you could get at your local grocery store and prepare a salad for yourself that's less than $10 dollars. The air, and popularity of a logo and what they represent can really make you gear your decision towards wanting to buy something because you are visually attracted to it.
Friday, November 2, 2018
Friday, October 26, 2018
Plot for Trypophobia/ serial killer horror movie.
A woman by the name of Karen Dean lives in a small apartment in Philadelphia with Her husband John Dean, there marriage was holding up okay for the last 3 years. John promised Karen that he would be with her till death at the alter, but soon realizes that dealing with Karen's Trypophobia is exhausting on a day to day basis. So John then filed for a divorce claiming that it was never going to work out between them. Karen's phobia worsened after this event, and she than moved in with her sister, Cathy, and her family in Billington Heights, New York; a population of only 1,358. Karen's therapist referred her to a new therapist where her sister lived, so she could continue seeking treatment for her phobia. Dr. Vantrex is Karen's new therapist upon her arrival to her new dwelling. Dr. Vantrex has been a resident in Billington Heights since he was a young boy. Most would say he is a very strange man, but has an outstanding practice of curing people from their phobias. Most people who come to him seem to be up and gone after a few weeks, so he must be good. At least thats what you would think. Dr. Vantrex is a serial killer who prays on his clients by using their phobia's against them. And if you look at his masks closely you find out where the other patients have gone (makes masks out of people's face).
Friday, October 19, 2018
Tuesday, October 16, 2018
Homework #5
In the Cigarettes & Red Vines article, "Interview: Making ‘The Master' with Poster Artist Dustin Stanton," it discusses some of Dustin Stanton's designs for movie posters, like; Magnolia, Punch Drunk Love, There Will Be Blood, etc. The article interviews Dustin Stanton on the process of which he took to get a successful poster. Stanton said that he went as far as going out and getting his own image of a magnolia flower for his poster and that it made the overall visual of it more appealing. I can really appreciate someone who takes their time and puts thought into their work to make the outcome better. In the article, it also discussed the array of ideas they formed before making a final project final. I like this because it shows me that he doesn't find a done project perfect; instead, he finds more room for improvement.
Friday, October 12, 2018
Friday, September 28, 2018
Homework #4
In the article "Everyone is Altered," by Josh Dickey, it talks about how no one is what they look like on TV due to the power of photo retouching. The process of making people digitally beautiful is a tedious task that takes hours upon hours to perfect the final product. I find it admirable that a lot of people go through this tedious work on an everyday basis for actors, models, etc., even though the procedure, in general, is vain.
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In the Cigarettes & Red Vines article, " Interview: Making ‘The Master' with Poster Artist Dustin Stanton," it discuss...





